Fit2Me Diabetes Support Program Helps Patients Manage Type 2 Diabetes


Meredith Hemler

Type 2 diabetes is a complex, multi-faceted disease and requires an ongoing commitment to the long-term health of those living with it. Recognizing that each person with type 2 diabetes is unique, AstraZeneca recently launchedFit2Me™, a free diet and lifestyle support program that allows people with this complex disease to create a diabetes care plan that is custom fit to their likes and dislikes.

Fit2Me focuses on four key areas of diabetes management – food, activity, support and treatment information. Until now, patients have been limited to one-size-fits-all programs, but Fit2Me is different – it customizes the support program to the individual patient. With more than 10,000 diabetes-friendly recipes and 500 exercises, Fit2Me allows users to create meal and exercise plans based on their preferences, as well as make tradeoffs in weekly meal and exercise plans in order to meet their goals.

Fit2Me is the only diabetes support program to offer the guidance and encouragement of “digital coaches” who help users through the process and celebrating successes along the way. The program also offers users chances to win rewards by competing in challenges with other users. Fit2Me provides treatment and appointment reminders, as well as A1C and blood sugar trackers.

“Unlike diet, exercise and diabetes trackers that record past activity, Fit2Me focuses on the future,” said Susan LaRue, Registered Dietician, Certified Diabetes Educator, Medical Affairs, AstraZeneca US Diabetes. “This tool helps people with type 2 diabetes plan their meals and activities, based on their preferences, instead of just tracking calories consumed and burned. Our goal is for this program is to address the unmet needs of the type 2 diabetes community.”

By rewarding users for building a customized diabetes care plan and checking back regularly, Fit2Me encourages people with type 2 diabetes to take their health into their own hands. Get started at Fit2Me and enter the unique promo code NEWS. As with any lifestyle program, it is important to remember to consult with your doctor before beginning an exercise or nutrition program.

Fit2Me Contest Rules NO PURCHASE NECESSARY TO ENTER OR WIN. Sweepstakes ends 8/31/15 and is subject to Entry Periods as outlined in the full Official Rules available at Open only to legal US residents in the 50 US States and the District of Columbia who are 18 years of age or older at the time of entry. Void outside the 50 US States, the District of Columbia, and where restricted or prohibited by law.